Geoff Case

Geoff Case is an American artist, entrepreneur, and creative visionary. In 2019 he began making work under the name Giavici, after placing his first piece in Psychedelic Robot — the exhibition that inspired him to create his debut professional artwork. "Giavici" is a word he coined to capture the "complete and utter freedom" his work aims to embody. His distinctive pieces blend holograms, projection mapping, and other emerging technologies into traditional artistic mediums and platforms.

Each piece draws fragments from his many obsessions: music, gaming, drawing, painting, sculpting, 3D modeling, video projection mapping, holograms, architecture, science, and engineering. Giavici's fascination with technology and its constantly shifting relationship to humanity gives his art a singular perspective, letting him apply a remarkably broad and versatile skill set to make something the art world had not seen before. Together these elements form a genre-bending vision and hybrid art form that only a very small number of people on earth would have the passion, vision, or ability to create. Among Giavici's more notable commercial projects are the Borderlands video game series, album covers for Vic Mensa, Eddie Palmeri, and Col. Bruce Hampton, and the iconic Dallas Mavericks Skyline NBA jersey. This "emerging" artist's work has already been viewed by billions around the world.